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What Bundles Can I Make Using Kefi Upsells?

Meenakshi Majumder avatar
Written by Meenakshi Majumder
Updated this week

If you're looking to boost your revenue, increase average order value, and offer more value to your customers—bundles are the way to go.

With Kefi - Upsells, you’re not limited to just one type of bundle. Instead, you get access to a powerful suite of customizable bundle types, each designed to meet a specific business goal.

Let’s explore all the bundle types you can create with Kefi:

Types of Bundles You Can Create with Kefi

1. AI Bundles

What it is: AI-powered, auto-generated bundles based on customer behavior and product performance.

Features:

  • AI-suggested high-converting combinations

  • Editable draft bundles

  • One-click activation

Use Cases:

  • New merchants who want a quick head start

  • Seasonal auto-bundles based on trends

  • Smart recommendations without manual effort

2. Standard Bundle

What it is: A fixed combo of selected products sold at a set price or discount.

Features:

  • Combine 2–5 items

  • Set a fixed price or percentage discount

  • Option to include a free gift

Use Cases:

  • “Gift Sets” for holidays or Valentine’s Day

  • “Starter Kits” (e.g., Beginner Yoga Kit)

  • “Combo Deals” like Buy A + B for $50

3. Quantity Breaks / Volume Discount

What it is: Tiered discounts based on how many units a customer purchases.

Features:

  • Create up to 3–5 pricing tiers

  • Display savings in real-time

  • Fully customizable labels (e.g., “Best Value”)

Use Cases:

  • Encourage bulk buys (e.g., “Buy 3, Save 15%”)

  • Ideal for supplements, stationery, and home goods

  • Promote higher quantity orders without hard limits

4. BXGY (Buy X Get Y) Bundles

What it is: Classic buy-one-get-one or buy-multiple-get-one deals.

Features:

  • Offer free or discounted products

  • Works across same or different products

  • Stackable with other bundles

Use Cases:

  • “Buy 2 Shirts, Get 1 Free”

  • “Buy 1, Get 2nd at 50% Off”

  • Great for apparel, cosmetics, and snacks

5. Frequently Bought Together

What it is: Suggests complementary items typically bought with a product.

Features:

  • Auto-suggested or manually selected

  • Displayed on product pages

  • One-click add all to cart

Use Cases:

  • Camera + SD Card + Tripod

  • Gaming Console + Controller + Subscription

  • Shampoo + Conditioner + Comb

6. Product Add-ons

What it is: Offer an accessory or complementary product as an optional add-on with the main product.

Features:

  • Discounts or freebies tied to the base product

  • Seamless add-to-cart integration

  • Shown beside or below the product

Use Cases:

  • “Add a screen protector at 20% off with your phone”

  • “Buy a coat, get a scarf for free”

  • Upsell essentials with high-ticket items

7. Product Add-ons (Popup)

What it is: Display add-on offers in a modal popup for higher visibility.

Features:

  • Modal appears at cart or add-to-cart events

  • Can include timers, urgency text

  • Optional skip/accept logic

Use Cases:

  • Show a gift-wrapping add-on popup

  • “Add this lotion to your skincare set at 30% off”

  • Great for beauty, electronics, and fashion

8. Mix & Match Bundle

What it is: Let customers build their own bundle by picking any products from a group.

Features:

  • Set fixed or percentage discounts

  • Minimum/maximum quantity limits

  • Fully flexible product selection

Use Cases:

  • “Choose any 4 candles for $40”

  • “Pick any 3 tees, get 25% off”

  • Great for fashion, beauty, groceries, and gifts

9. Mix & Match Sectional Bundle

What it is: Customers select products from defined sections (e.g., 1 from each category) to complete the bundle.

Features:

  • Structure bundle by sections: e.g., “Pick 1 Top, 1 Bottom, 1 Accessory”

  • Section-specific rules

  • Combines flexibility with guided bundling

Use Cases:

  • “Build Your Own Outfit” (1 Top + 1 Pant + 1 Bag)

  • “Create a Skincare Routine” (Cleanser + Serum + Mask)

  • “Custom Meal Box” (1 Starter + 1 Main + 1 Dessert)

10. Build Your Own Box

What it is: A personalized bundle experience that lets customers handpick products across multiple steps to build a custom box that fits their preferences—ideal for gifting, themed kits, or personal use.

Features:

  • Customers choose any combination of items to fill a box

  • Set a fixed number of selections (e.g., pick any 5 items)

  • Apply flat pricing or a percentage discount

  • Ideal for curated, giftable, or flexible value boxes

Use Cases:

  • Build Your Own Snack Box - Let customers pick any 6 treats from a variety of chips, chocolates, and protein bars for a fully personalized snack experience.

  • Create a Personalized Gift Set - Allow shoppers to mix and match products like candles, soaps, and journals, and add a gift message to build a thoughtful, made-to-order gift.

  • Custom Toy Box for Kids - Enable parents to select 5 toys from different categories (puzzles, board games, crafts) and personalize the box with the child’s name.

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